What We Do

The Lighting Industry Has Evolved

Gone are the days of local brick and mortar lighting showrooms having the advantage. Today, over 80% of customers begin their search for lighting products online. Showrooms that do not have a competitive online presence miss out on thousands of potential customers.

Designed by lighting showroom owners for lighting showroom owners, xoLights™ provides you with the tools necessary to compete in today’s lighting industry by taking care of all the hard work for you. You simply use these tools as a profitable extension to your existing business.

See xoLights in action at one of our client sites: http://hansenlighting.com

When it comes to enhancing profitability inside lighting showrooms, no one comes close to what xoLights™ is doing.
Ace Rosenstein
PRESIDENT, BRAVO BUSINESS MEDIA

Get Traffic to Your Website

Utilizing the latest in SEO and social media best practices, your website will always be expertly listed with all major search engines, top local search directories, social media sites like Facebook and Pinterest so that you can actively drive traffic to your business.

Increase Conversions

Effectively guide customers through the process of finding you and finding products so that ultimately they find satisfaction and then will find you again for future orders. The xoLights™ system provides you with the tools to do this both in-store and online.

Serve Customers Online

Compete in the ecommerce arena with a personalized website created by professional web designers using the latest in online promotional and conversion strategies. xoLights™ provides a complete online shopping cart and product catalog that you manage via simple web-based tools.

Immediate Accuracy

You never need to reference multiple resources to know in-stock items or the latest available products. xoLights™ gathers it all and displays it in your available inventory.

Lower Costs and Errors

xoLights™ automates many steps of order creation, such as calculating tax and shipping as well as current item inventory levels. This reduces errors and allows your local sales reps to focus on their core objective: Selling products.

Eliminate Price Shopping

xoLights™ lets you apply your own unique item numbers to your in-store inventory to eliminate price shopping. This results in fewer quotes and helps keep customers from walking out your showroom door.

No More Data Entry

Stop wasting hours doing manual data entry managing estimates and orders. The xoLights™ system allows for easy searching and will integrate into your accounting system directly with no data entry required.

Stop Printing Catalog Pages

Do away with printed price sheets and expensive printed catalogs. With a digital catalog you can share with customers on iPads in-store and via email online, you’ll always put your best foot forward.

350+ Vendor Catalogs & Counting

Enjoy instant access to every major lighting manufacturer. Know stock availability instantly and be warned ahead of time when items are on back-order. Pricing and details are continuously updated with no effort on your part.

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